proper primary color shades for color wheel experiment

Keep in mind that when adding blue to your web projects, you should always use color calibration software to convey the colors as clearly as possible. In all 10 of the countries surveyed, blue was cited as the favored color by the biggest percentage of people. YouGov international color choice resultsĪside from the scientific links between blue and its effects on people, the fact is that blue is the most popular color in the world, according to a YouGov survey. That’s one reason why so many businesses, from PayPal to GE, use blue as their primary brand color ( more on that later). In a business or corporate context, the color psychology of blue is connected to feelings of calm, confidence, security and trust.

Research has shown blue enhances productivity and lowers blood pressure. The color blue has a range of physical and emotional effects on humans, including making us feel at ease while paradoxically being linked to feelings of sadness. What aspects about your brand can you express by using a blue color palette, which popular brands today use blue and how can you create your own cohesive blue color palette? Explore all things blue before you get started on your next Venngage design project. Today, blue remains the world’s favorite color, so let’s explore these best blue color palettes you can try in your next design. Whether it’s the serenity of a clear blue sky or the dazzling brilliance of a sparkling blue ocean, humans have for centuries been drawn to a variety of blue shades.

Proper primary color shades for color wheel experiment